Maybe you’re not ready to take that step and pay someone else to do your digital marketing. Some people want to see if they can save money by doing it themselves first. But it can be hard to know where to start to ensure you’re not just wasting money on digital ads!

That’s why we created a guide for this reason: to help you start strong so that your campaigns are successful.

In this post, we give you the first step to getting started with your digital campaigns:

Create a great plan.

But what does that look like?

A plan or strategy is broken down into 6 key parts:

• You goals (2-3 of them)

• Your target audiences

• Campaign details such as the types of campaigns you want to run and on which channels

• Visual content - photos and/or videos

• Your messaging and calls to action

• Metrics that you will use each month to measure your success

The strategy step one in the process, and it’s a must-have for getting started.

To explore the other 4 steps, check out the guide by requesting it from us - it will be yours to reference any time you need it for $9.99.

Simply contact us to request the guide. Happy campaign building!